Better Roads Magazine Email

Better Roads Magazine Email

Total List: 4,036
Base Price: $325/M
List Description:

Marketers can use Better Roads Magazine email to connect with a specialized audience in construction, infrastructure & transportation. Email subscribers to Better Roads Magazine, published by Randall-Reilly, are highway professionals responsible for managing, building, and maintaining North America's highways and bridges. This responsive file is selectable by Agency Function, Job Function, Annual Budget, Annual Contract Volume, and by the type of materials and equipment subscribers are authorized to specify, recommend, or approve. The value of this multichannel marketing list is its ability to support highly relevant outreach to infrastructure, roadbuilding, fleet, and heavy-construction professionals, especially when the campaign depends on professional role, business type, geography, or product responsibility. It is well matched to offers involving equipment, materials, fleet services, safety products, technology platforms, and project support services, along with thought-leadership assets, demos, newsletters, and appointment-setting programs. Targeting options such as Job Function, Primary Business Function, Specify, and Annual Contract Volume provide additional flexibility for count planning and campaign segmentation.

Who Would Benefit?

For highway construction, heavy construction, and transportation service providers, email marketers, and multi-channel catalog sellers, this list offers a focused way to engage contractors, builders, project managers, and construction buyers. Marketers can use it to introduce equipment, materials, software, jobsite services, and construction products to a clearly defined audience.

Why Rent This List?

This list should be rented when a campaign needs relevance and speed. Instead of relying on a generic prospect file, marketers can use the Better Roads Magazine Email audience to reach people already associated with highway and heavy construction; selections including Specify, Annual Contract Volume, Budget, and Job Function make the outreach more precise.

Campaign Use Cases:

Campaigns for this list can include equipment demonstrations, DOT and contractor outreach, safety or traffic control campaigns, and bid-season product awareness. It can also support nurture programs, event follow-up, seasonal promotions, and content offers designed to create measurable engagement with highway, public works, and heavy construction professionals.

Minimum Order:

4,036 Records

Commission / Credit Policy:

20% to Recognized Brokers. 15% to Recognized Agencies.

Cancel Charges:

All POSTAL/TELEMARKETING orders cancelled prior to the mail date will incur a $50.00 flat cancellation fee, $15.00/M run charges, plus applicable shipping charges. All EMAIL orders cancelled prior to email date will incur a $125.00 flat cancellation fee, plus applicable production / run charges. No cancellations will be accepted after the mail or email date.

Standard Turnaround Time:

One Business Day

Available Counts:
Gender $15.00/M
Select Count
Male 3,312
Female 326
Primary Business Function $20.00/M
Select Count
City/Municipality (Street $ Bridges, Traffic Control, Airport, Rail) 427
State (DOT, Highway & Bridge Dept., Tollway, Turnpike, Airport) 422
County (Highway & Bridge Dept., Airport) 355
Engineering Consultant 260
Construction Material Prod 170
Other 138
Township (Town Roads, Highways, Special Road Dist.) 131
Federal (Department, Bureau, Agency, Authority, Province) 117
Job Function $20.00/M
Select Count
Corporate Management/ Owner 2,082
Safety/ Operations Mgmt. 898
Engineering 457
Other 288
Maintenance/ Equipment Mgmt. 102
Purchasing/ Admin/ Marketing 76
Specify $25.00/M
Select Count
Earthmoving/excavating 972
Materials Producing/ Pro 853
Maintenance Equipment 756
Traffic control equipment 718
Trucking & Hauling Equipment 565
Bridge Construction Pro 521
None of the above 153
Annual Contract Volume $20.00/M
Select Count
Less than 500K 386
$500,001 to $1 Million 49
1M-5M 286
5M-10M 124
10M-100M 287
Greater than $100 Million 77
Budget $20.00/M
Select Count
Less than 100K 16
100K-250K 15
250K-500K 19
500K-1M 19
1M-5M 55
5M-10M 29
10M-25M 20
25M-50M 9
50M-100M 5
Greater than 100M 16
This List Rents
  • Mailing Addresses
  • Email Addresses
Source
  • Active Subscribers
  • Single Opt-In
Update Frequency
  • Updated Quarterly
Selection Pricing
Selection Price
Geography $15.00/M
Gender $15.00/M
Primary Business Function $20.00/M
Job Function $20.00/M
Specify $25.00/M
Annual Contract Volume $20.00/M
Budget $20.00/M
Production Charges
Charge Price
Electronic Delivery $65.00/F
Key Coding $5.00/M
Title Slugging $10.00/M
Email Transmission Run Charge $75.00/M
Email Setup $50.00/F
Email Suppress $75.00/F
Email Personalization $10.00/M