Working Ranch Magazine
List Description:
Working Ranch Magazine delivers your message directly to high-volume cattle producers, commercial ranchers, and purebred cow/calf operations. By focusing on operations managing 200 or more head of cattle, this premier channel connects B2B advertisers with verified agricultural decision-makers who hold actual volume-purchasing power. This targeted database maximizes your campaign ROI by ensuring your equipment, health protocols, supplements, and forage offers reach high-value producers segmented by precise herd size, geographic location, and ranch operation type.
Who Would Benefit?
Organizations such as farming service providers, direct mail marketers, and product manufacturers can use this list to reach qualified professionals, buyers, and decision-makers. It is well suited for campaigns promoting equipment, materials, software, jobsite services, and construction products.
Why Rent This List?
The value of renting this file is its combination of niche reach and practical targeting. The audience is connected to farming, and the available segmentation around Herd Size and Primary Business allows marketers to reduce waste while keeping the campaign focused on qualified prospects.
Campaign Use Cases:
Use this file for focused direct mail, telemarketing, or integrated outreach tied to lead generation, webinar promotion, product announcements, and content distribution. The strongest campaigns will pair a clear industry-specific offer with a call to action such as requesting information, downloading content, attending a webinar, or speaking with sales.
Minimum Order:
5,000 Records
Commission / Credit Policy:
20% to Recognized Brokers. 15% to Recognized Agencies.
Cancel Charges:
All POSTAL/TELEMARKETING orders cancelled prior to the mail date will incur a $50.00 flat cancellation fee, $15.00/M run charges, plus applicable shipping charges. All EMAIL orders cancelled prior to email date will incur a $125.00 flat cancellation fee, plus applicable production / run charges. No cancellations will be accepted after the mail or email date.
Standard Turnaround Time:
One Business Day
Available Counts:
| Gender | $15.00/M |
|---|---|
| Select | Count |
| Male | 19,959 |
| Female | 2,170 |
| Phone | $50.00/M |
|---|---|
| Select | Count |
| Total | 11,556 |
| Primary Business | $20.00/M |
|---|---|
| Select | Count |
| Cow/Calf Producers | 19,140 |
| Stockers/Backgrounder | 5,993 |
| Feedlot Operators | 2,942 |
| Other | 1,502 |
| Seedstock Producers | 134 |
| Herd Size | $20.00/M |
|---|---|
| Select | Count |
| 1000 or More Head | 2,826 |
| 500 to 999 Head | 3,886 |
| 300 to 499 Head | 4,958 |
| 190 to 299 Head | 7,918 |
| Less Than 190 Head | 8,725 |
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Mailing Addresses
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Phone Numbers
- Response
- Updated Quarterly
| Selection | Price |
|---|---|
| Geography | $15.00/M |
| Gender | $15.00/M |
| Phone | $50.00/M |
| Primary Business | $20.00/M |
| Herd Size | $20.00/M |
| Charge | Price |
|---|---|
| Electronic Delivery | $65.00/F |
| Key Coding | $5.00/M |