List Description:

This multichannel marketing list for Overdrive Magazine provides access to infrastructure, roadbuilding, fleet, and heavy-construction professionals in the construction, infrastructure & transportation market. Subscribers to Overdrive Magazine, published by Randall-Reilly Publishing, are active truck owners & operators who own one or more trucks and operate at least one of them personally. This responsive file is selectable by number of trucks owned, primary business, class of truck, type of truck or trailer, age of truck, and more. It is especially useful for B2B campaigns where audience quality and industry fit matter more than simple volume. Common applications include promoting equipment, materials, fleet services, safety products, technology platforms, and project support services, generating inquiries, inviting prospects to events, and distributing technical or educational content. Selections such as Job Title, Primary Business, Class of truck, and Age of trucks give marketers a way to tighten targeting before deployment and improve relevance.

Who Would Benefit?

For transportation service providers, direct mail marketers, and multi-channel catalog sellers, this list offers a focused way to engage fleet, transportation, logistics, and operations buyers. Marketers can use it to introduce fleet products, transportation services, equipment, software, and operational solutions to a clearly defined audience.

Why Rent This List?

The value of renting this file is its combination of niche reach and practical targeting. The audience is connected to transportation and fleet operations, and the available segmentation around Class of truck, Primary Business, Age of trucks, and Trailers Owned allows marketers to reduce waste while keeping the campaign focused on qualified prospects.

Campaign Use Cases:

This list works well for campaigns built around fleet technology demos, parts and maintenance promotions, driver recruiting campaigns, and finance, leasing, and insurance offers. It is also useful for promoting guides, case studies, product comparisons, and educational resources that speak directly to transportation and fleet operations buyers.

Minimum Order:

5,000 Records

Commission / Credit Policy:

20% to Recognized Brokers. 15% to Recognized Agencies.

Cancel Charges:

All POSTAL/TELEMARKETING orders cancelled prior to the mail date will incur a $50.00 flat cancellation fee, $15.00/M run charges, plus applicable shipping charges. All EMAIL orders cancelled prior to email date will incur a $125.00 flat cancellation fee, plus applicable production / run charges. No cancellations will be accepted after the mail or email date.

Standard Turnaround Time:

One Business Day