List Description:

This mailing list for Healthcare IT News provides access to healthcare administrators, clinical managers, technology buyers, and operational leaders in the healthcare & health it market. Healthcare IT News, published by MedTech Publishing Company and in partnership with the Healthcare Information Management and Systems Society (HIMSS), is the only all-news publication serving healthcare IT. Award-winning editorial coverage delivers essential information, market data, and industry news in a quick-read format. It is especially useful for B2B campaigns where audience quality and industry fit matter more than simple volume. Common applications include promoting healthcare technology, compliance programs, clinical solutions, data services, and educational content, generating inquiries, inviting prospects to events, and distributing technical or educational content. Selections such as Title, Business, Type of Subscription, and Purchase IT Products give marketers a way to tighten targeting before deployment and improve relevance.

Who Would Benefit?

This audience is a strong fit for healthcare and information technology service providers, direct mail marketers, and catalog-driven businesses seeking to connect with qualified professionals, buyers, and decision-makers. The list supports targeted outreach for products, services, software, events, and business solutions.

Why Rent This List?

This list should be rented when a campaign needs relevance and speed. Instead of relying on a generic prospect file, marketers can use the Healthcare IT News audience to reach people already associated with healthcare; selections including Number of Physicians, Number of Beds, Type of Subscription, and Purchase IT Products make the outreach more precise.

Campaign Use Cases:

This list works well for campaigns built around lead generation, webinar promotion, product announcements, and content distribution. It is also useful for promoting guides, case studies, product comparisons, and educational resources that speak directly to healthcare buyers.

Minimum Order:

5,000 Records

Commission / Credit Policy:

20% to Recognized Brokers. 15% to Recognized Agencies.

Cancel Charges:

All POSTAL/TELEMARKETING orders cancelled prior to the mail date will incur a $50.00 flat cancellation fee, $15.00/M run charges, plus applicable shipping charges. All EMAIL orders cancelled prior to email date will incur a $125.00 flat cancellation fee, plus applicable production / run charges. No cancellations will be accepted after the mail or email date.

Standard Turnaround Time:

One Business Day